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The foundations of Hubei's digital human industry were laid in 2018, when Wuhan Obesaywei Digital Technology Co., Ltd. (武汉奥贝赛维数码科技) was established by Chi Qiancheng in the Optical Valley Creative Industry Base in Wuhan. The company positioned itself as one of China's earliest ventures specializing in ultra-realistic digital humans, developing proprietary virtual-real fusion live broadcast imaging technology for applications spanning e-commerce, virtual news anchoring, and interactive tour guiding. Its early client list would come to include major national platforms such as Tencent and NetEase.
In July 2019, a concrete deployment of embodied virtual anchor technology arrived in Hubei when iFlytek (科大讯飞) brought its AI virtual anchor "Xiao Qing" (小晴) to the Wuhan News (汉新闻) application. Xiao Qing had been introduced nationally earlier that year at the Two Sessions as the world's first multilingual AI virtual anchor, and the Wuhan deployment marked one of the earliest instances of a nationally developed virtual anchor being localized for a Hubei-based media platform. Two months later, in September 2019, the Wuhan-headquartered live streaming company Douyu (斗鱼) launched its own AI virtual host, "Na Xiaoyan" (那小岩), during coverage of an Apple product event. Built on ObEN's personalized AI technology using three-dimensional face reconstruction from photographs combined with voice synthesis, Na Xiaoyan became Douyu's first virtual host capable of fluent human conversation and signaled the platform's ambition to invest in AI-generated presenters.
The next major phase of Hubei's digital human story arrived in July 2021, when the Chinese Academy of Sciences Institute of Automation (中国科学院自动化研究所) and the newly established Wuhan Institute of Artificial Intelligence (武汉人工智能研究院), based in Wuhan's East Lake High-Tech Zone, released Zidong Taichu (紫东太初) 1.0, the world's first large model with one hundred billion parameters spanning vision, text, and speech modalities simultaneously. Incubated at the Wuhan AI Computing Center, Zidong Taichu was designed from the outset to support downstream creative and embodied AI applications, and it would become the technical backbone for multiple Hubei digital human products in the years that followed. By late 2021, the institutional ecosystem around this model had begun to take formal shape with the establishment of a Multimodal AI Industry Alliance in Wuhan, convened by the CAS Institute of Automation and bringing together Wuhan University, Huazhong University of Science and Technology, China Mobile, iQIYI, Xinhua News Agency, and Douyu as founding members. In that same late-2021 period, Douyu extended its virtual human ambitions by launching a Virtual Idol Development Plan offering motion-capture-based tools to content creators interested in producing VTuber-style programming. In November 2021, Changjiang Daily Media Group (长江日报报业集团) formalized its own virtual anchor investment by partnering with iFlytek to deploy two AI virtual anchors — Xiao Qing and "Xiao Jiang" (小江) — on the Big Wuhan (大武汉) client application. The pair co-hosted three regular programs: a nightly news summary, a weekly Wuhan highlights review, and a human-AI dialogue format pairing the virtual anchors with real journalists.
By early 2022, the commercial momentum generated by China's national metaverse boom had reached Obersive directly, with the company reporting year-over-year orders tripling. Hubei's profile on the broader AI competition stage was subsequently confirmed in September 2022 when Zidong Taichu was awarded the SAIL Award — the highest honor at the World Artificial Intelligence Conference, held in Shanghai — providing international validation of the Wuhan-developed model even though the recognition itself occurred outside the province. In October 2022, a culturally visible milestone took shape in Wuhan's Hanyang District when the naked-eye three-dimensional virtual human character "Qi Xiaomo" (祁小蓦), described as the first such character in the LED display industry, debuted on the Sanzhen Eye outdoor screen. The character was created by Unilumin Technology (洲明科技) in partnership with Wuhan Qiyu and Wuhan Shichuang Century Media (武汉视窗世纪传媒), with press coverage confirming the debut around October 10. November 2022 brought two significant developments in rapid succession. At the annual China 5G+ Industrial Internet Conference held in Wuhan, Zidong Taichu's three-dimensional digital human "Xiao Chu" (小初) made its first public appearance, demonstrating real-time poetry recitation and prose composition for conference attendees and establishing the model's expressive range beyond purely informational tasks. In that same month, the Wuhan Municipal Government issued its Metaverse Industry Innovation Development Plan for the period 2022 to 2025, which explicitly named digital humans as a key software product category alongside three-dimensional modeling, dynamic simulation, and rendering engines. The plan provided subsidies of up to two hundred thousand renminbi per project and one-time awards of one hundred and fifty thousand renminbi for qualifying enterprises, with specific provisions covering virtual hosts, virtual idols, virtual shopping guides, and digital human narration deployments at tourist landmarks.
On January 1, 2023, Hanyang District in Wuhan became the first district in the city to release government virtual spokesperson characters when Wuhan Mushi Cultural Media (武汉沐石文化传媒) delivered "Zhi Xiaoyin" (知小音) and "Han Xiaoyang" (汉小阳) to the Hanyang Convergence Media Center. The two characters had been developed over approximately seven months using advanced three-dimensional modeling and motion capture, and their launch on the first day of 2023 represented the culmination of a production cycle that had begun the preceding May. In June 2023, the Zidong Taichu model advanced to version 2.0, adding video, signal, and three-dimensional point cloud modalities to its already extensive multimodal architecture. Although the updated release was announced at a summit held in Shanghai, the underlying development remained anchored at the Wuhan-based Wuhan Institute of Artificial Intelligence, maintaining Hubei's direct institutional stake in what had become one of China's most strategically significant foundational AI models. During October 2023, Hubei's cultural tourism sector gained its own digital representative when "Chuchu" (楚楚) debuted at the inaugural Donghu Forum, held over three days from October 20 to 22 at the Optics Valley Science and Technology Convention Center in Wuhan. Developed by Wuhan Zero Point Digital (武汉零点数字) in strategic cooperation with Hubei Digital Cultural Tourism Group, Chuchu demonstrated realistic appearance alongside real-time interactive communication during the forum, presenting itself as a mascot for the province's ambitions in digital cultural tourism.
The pace of deployment accelerated markedly in 2024, as digital humans expanded into government services, community management, education, and food safety in ways that had no precedent in earlier years. In June 2024, Hubei Preschool Education College's AI Academy brought the category to higher education when it debuted "Teacher Xiao Qiao" (小乔老师), a self-developed virtual digital human modeled on a real teacher's voice and likeness, via livestream on Douyin. The digital teacher was designed to answer prospective student questions about admissions and campus life in real time, representing an early instance in Hubei of an educational institution deploying a personalized AI-generated instructor for public-facing interaction. July 2024 saw two government-facing digital humans enter active service. Yicheng City introduced AI digital government assistant "Xiao Xiang" (小襄) as a pilot program under Xiangyang City's broader AI government services initiative, with the system covering three hundred and four high-frequency administrative service items. Within days of that launch, Wuhan introduced "Wu Xiaokai" (武小凯), an avatar modeled on veteran Song Kai and built on the Rongyao military entrepreneurship large model, which was positioned as China's first AI veterans' affairs assistant and represented Hubei's first verified deployment of a named digital human persona within the national veterans' services system.
October 2024 concentrated several milestones within a short span. Hubei University hosted the Hubei Province Digital Intelligence Integration and Virtual Digital Human Application Innovation Symposium, chaired by Dean Yu Yifeng of the School of Tourism, at which virtual spokesperson characters representing the historical figures of the Cowherd and the Weaver Girl made their debut for Yunxi County's cultural branding program. Later in October 2024, on October 22, Hubei completed its first data intellectual property licensing transaction enabling a digital human application, when the character "Chu Shiqi" (楚十七) was licensed to use the Jiangcheng Taisu open-source Chinese multimodal dataset — itself derived from work carried out under the Zidong Taichu program — for the promotion of local geographical indication products. In November 2024, community governance became the next frontier when Huanglongshan Community in Wuhan's Optics Valley introduced fourteen AI-powered digital grid workers, each cloned from real community staff members, accessible around the clock via a dedicated WeChat mini-application. The technology was provided by Pangu (Wuhan) Cultural Technology, and although the platform had first launched in August 2024, it received substantial media attention in early November. That same month, the Zidong Taichu model reached version 3.0, incorporating multi-modal intelligent agent capabilities that further broadened its applicability to the growing range of downstream digital human applications being built across the province. December 2024 brought two additional developments. The Wuhan Food Safety Science Popularization Base in Dongxihu District unveiled digital human "Kang Kang Jie" (康康姐), modeled on an existing market supervision cartoon mascot, for ongoing public education on food safety topics. In that same month, Wuhan's Culture and Tourism Bureau published its Cultural Tourism Metaverse Three-Year Action Plan for 2025 to 2027, explicitly encouraging digital human deployment across city broadcasting infrastructure, transit systems, airports, shopping malls, and exhibition halls, with an announced target of four hundred billion renminbi in core industry scale by the end of 2027.
In February 2025, attention turned to the talent pipeline sustaining Hubei's digital human industry when Wuhan startup Huanhe Liebian (幻核裂变), operating as a metaverse production operation in Hongshan District, was profiled in the Changjiang Daily. The company had attracted more than a thousand university students to produce in excess of ten VTuber-style virtual hosts per month using motion capture technology, illustrating how Wuhan's dense concentration of higher education institutions was translating directly into a supply of creators working across the virtual being format. In March 2025, the Hubei Provincial Federation of Trade Unions introduced "Hui Xiaolan" (慧小兰), developed by a team at the Hubei Institute of Fine Arts under the direction of Shui Xiao through a combination of digital hand-drawing, artificial intelligence processing, and three-dimensional modeling. Drawing on the cultural symbolism of the Mulan narrative as a figure of both historical and contemporary significance, Hui Xiaolan was recognized as the first cultural digital human within China's national union system, with coverage in the Worker's Daily and Science and Technology Daily confirming a launch date of March 3, 2025. Later in March 2025, Shuming Technology (数命科技), a Wuhan Optics Valley startup founded by Silicon Valley returnee Luo Biwen, showcased its AI digital museum guide "Jing Xiaochu" (荆小楚) at Jingzhou Museum, where the character was capable of explaining artifacts in one hundred and forty-three languages. The company had by that point deployed digital guides across more than thirty museums nationwide, including at the National Natural History Museum and the Hubei Provincial Museum, with products including "Xiao Wenqu" (小文曲), a character named "Zhaojun Jiejie" for Yichang Museum, and "Yi Xiaoqing" — described as China's first AI mental health companion digital human, deployed through the twelve-three-five-five national youth hotline.
In April 2025, Central China Normal University No. 1 High School unveiled "Hua Xiaoyi" (华小一) during the institution's seventy-fifth anniversary celebration. Designed by 2012 alumnus Li Kewei using AI modeling integrated with the DeepSeek framework, Hua Xiaoyi reflected the growing capacity of individuals with institutional connections to produce credible digital human outputs with relatively modest technical resources. In May 2025, the World Digital Education Conference hosted in Wuhan from May 14 to 16 provided a concentrated showcase of Hubei's educational digital human deployments. Wuhan Textile University (武汉纺织大学) presented "Zhi Hui Yun Shang" (智绘云裳), an AI digital try-on experience combined with a three-dimensional virtual fitting training platform, developed in collaboration with the university's textile sciences faculty. At the same conference, Hubei Unicom (湖北联通) introduced a digital human also named Tongtong (通通), built on China Unicom's Yuanjing large language model and equipped with specialized tea culture expertise, deployed as a non-heritage cultural mentor for students in remote Danjiangkou classrooms through five-G-enabled recording infrastructure. Also in May 2025, the Central South University of Economics and Law (中南财经政法大学) presented "Rongrong" (融融) and a second digital human named Tongtong — distinct from the Hubei Unicom character of the same name — as Hubei's first pair of dedicated educational affairs digital humans, developed by students from the university's Sino-Korean New Media College and designed to assist with enrollment and academic services.
[Mar 2026]