China Electronics Standardization Institute

The China Electronics Standardization Institute (中国电子技术标准化研究院, CESI) is a professional standardization authority founded in 1963 under the Ministry of Industry and Information Technology, and it has emerged as the primary institutional force shaping China's national standards framework for digital humans. CESI served as the supervising body for the drafting of China's first national standard specifically addressing digital humans — the "Information Technology: Basic Capability Technical Requirements for Customer Service Virtual Digital Humans" (信息技术客服型虚拟数字人基础能力技术要求) — under whose guidance SenseTime led a consortium of more than thirty industry, academic, and research organizations to complete the standard, which took two years from project initiation to formal publication in late 2025 and provides unified technical specifications covering the design, development, testing, deployment, and maintenance of customer-service-type virtual digital human systems. In parallel, CESI led the initiation of the first national standard in the metaverse domain, the "Metaverse Reference Architecture" (元宇宙参考架构, standard plan number 20230738-T-469), which explicitly encompasses digital humans and avatars as a core component of metaverse architecture, and which entered the validation phase in late 2024 with public solicitation of the first batch of verification units. Beyond standards drafting, CESI's own Digital Technology Research Center actively conducts testing and platform construction in virtual reality and digital human domains, and the institute maintains its own digital human ambassador named "Sai Xiaoxi" (赛小西), who has served as an institutional spokesperson in metaverse-themed forums. 

https://www.cesi.cn