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Yuehua Entertainment (乐华娱乐), now rebranded as YH Entertainment since November 2025, is a Beijing-based talent management and entertainment company best known as the agency behind Wang Yibo, which listed on the Hong Kong Stock Exchange and became recognized as the first stock in Chinese artist management. The company was among the earliest talent agencies in China to enter the virtual artist space, co-launching the five-member virtual idol group A-SOUL as well as participating in the development of virtual boy group Quantum Boys and virtual girl group EOE. Building on that foundation, the company moved into AI digital human deployment in early 2023, with founder and CEO Du Hua (杜华) creating a digital human avatar of herself — dubbed Huahuazi (华华子) — for e-commerce livestreaming on Douyin, drawing over 329,000 viewers in a single short session. Actor Ren Quan, also under the company's roster, released his own digital human video for Douyin audiences around the same period. The move was widely read as a strategic signal from an entertainment industry insider, positioning the company as one of the earlier celebrity management firms in China to test AI-generated persona-based commerce at scale, with multiple roster talents following Du Hua's lead into digital human formats across major Chinese streaming and e-commerce platforms.